Some people like to binge watch on NetFlix, my guilty pleasure is watching Shark Tank clips in YouTube. I came across this video recently and it felt so relate-able on for many reasons.
Meet farmer Johnny Georges, founder of “Tree T Pee” – a device that reduces water usage for growing farmed plants and trees. With Johnny’s product, a tree that averaged 25,000 gallons of water per year, now only requires 800 gallon each year!
By nature – Johnny is more of a farmer and less of a business man. His intentions are to help as many farmers as possible & conserve precious natural resources, instead of profiting from his products. Given Johnny’s background, he stumbled a couple times through the sales presentation to the “Shark” investors.
The investors saw how much Johnny was genuine & believed his main intentions were to help fellow farmers. One Shark pressed Johnny to raise prices significantly & Johnny stated he wanted to keep prices low to help farmers survive. Eventually, one of the Sharks stepped up and offered a deal to Johnny!
Being a social entrepreneur is more than running a small business, it is also taking actions to help the community. I commend people like Johnny who realize sustainability is an essential part of business.
Please watch the entire video, this is one of the most feel-good ones I have seen!
Make Today > Yesterday